Board Of Directors

Liron Petrushka, Chairman

Founder and CEO, Commercebid.com

Mr. Petrushka has more than 20 years of senior management experience with high technology companies. As a serial entrepreneur, Mr. Petrushka has vast experience in mergers and acquisitions, fund raising, corporate control and strategic partnership. Mr. Petrushka currently focuses on private sector. He also serves as an advisor to certain rapid growth technology companies.

Mr. Petrushka was the founder and CEO of Commercebid.com, an e-Commerce strategic sourcing company. Commercebid.com was acquired by Commerce One. At Commerce One, Mr. Petrushka was a Vice President and General Manager helping division to grow to over 200 people w/ operations in 14 countries. Revenues for the Auction Services grew to over $ 75MM.

Prior to starting Commercebid.com, Mr. Petrushka owned and managed several successful technology ventures, including being the founder and CEO of U.S. Group, a Human Resources Management System enterprise software solution that was acquired by Ultimate Software, Inc.

Eitan Bek

Eitan Bek joined Pitango in late 2000 and became a Partner in 2007. Before joining Pitango Eitan was a member of the founding team that established Beautifulisland.Com, a startup with a goal to be the first Personal Internet Service Company dedicated to helping people who don't know computers enjoy the many benefits of the Internet.

Prior to joining the Start Up world Eitan worked at Lehman Brothers, where he initiated and managed a special technology project, enabling automation of post-trade processing for institutional investors.

In the mid-90s, Eitan served as Director of System Specification group at Elbit Systems (NASDAQ: ESLT). In this role, he led development teams and was directly accountable for R&D activities in customer projects, with an aggregate value in excess of $100 million, and was responsible for marketing upgrade suites.

Eitan holds an MBA from the University of Michigan Business School, and a BA degree (magna cum laude) in Business Administration from the College of Management, Tel Aviv.

Eitan currently serves on the board of 3DV Systems and works closely as an active observer with Discretix and Provigent.

Rebecca Lynn

Rebecca joined Morgenthaler's Menlo Park office in 2007, and she focuses on early-stage investments in mobile, health 2.0, Internet services and financial services.

Rebecca began her career at Procter and Gamble's corporate headquarters where she worked in international new product market entry. She spent time in both Cincinnati and Mexico City developing new products for the market and launching a new category in Latin America. She then joined NextCard as an early employee and spent four years at the company. At NextCard, she led product development efforts and later served as the Vice President of Marketing where she managed one of the top five largest online marketing efforts. NextCard was the first online credit card company, and it went public in 2000 with a $1.3B market cap. After NextCard, she ran her own consulting business focusing on online marketing for financial services and affiliate marketing.

Rebecca passed the California State Bar and has a focus on intellectual property litigation and corporate law. She is an inventor on several issued patents, and was published in the Berkeley Law and Technology Journal.

Rebecca has a JD/MBA degree from the Haas School of Business and U.C. Berkeley School of Law at the University of California, Berkeley and a B.S. in chemical engineering from the University of Missouri.

Rebecca serves on the boards of Practice Fusion, Lending Club, Pageonce and Socrata and is second on the board of Adara Media.

Guy Goldstein

Founder and Chief Executive Officer

Guy Goldstein, founder and chief executive officer of Pageonce, and member of the company's Board of Directors, brings nearly two decades of management, strategy and product development experience to his role as CEO.

Since founding Pageonce in 2007, Guy has raised $25 million in venture capital funding and grown its membership from zero to more than five million. He has a proven track record in corporate development, mergers and acquisitions and as research and development leader. At Hewlett-Packard, Guy led inorganic growth expansion acquisitions to develop HP's Business Intelligence strategy. During his seven year tenure at Mercury Interactive (later acquired by Hewlett-Packard) Guy helped establish the company-wide inorganic growth roadmap and strategic planning process, resulting in three acquisitions and $200 million in revenue. He was a key member of the executive team that developed the business plan for Mercury Interactive's $5 billion acquisition by Hewlett-Packard. As Senior Director of Mercury Interactive's R&D division, Guy managed an international team of engineers and QA that built products generating $350 million in sales.

Early in his life Guy was handpicked for an elite group of candidates to train for the Israeli Air Force based on his record-level test scores and technical aptitude. He excelled and rose to the top military rank of major and fighter pilot in one of world's most respected air force programs. Ever the prolific innovator, he holds two patents.

Guy graduated cum laude from Tel-Aviv University with a bachelor's degree in Business and Computer Science.